Are you leaving sales on the shelf or missing out on potential sales due to lack of package optimization?
Quest believes in being confident that when a product gets on the shelf it will capture the attention of consumers and will convey all the attributes that they find important.
the ability to test potential packaging designs and configurations to determine which best resonates with consumers on key metrics.
Have you ever noticed that some names stick with you better than others? Quest believes that the name of your product should stick with the consumer long after their initial exposure and successfully communicate key information about the product.
Before putting a product on the shelf, it is essential that consumers feel a connection with the name and are intrigued enough to purchase the product.
the ability to test potential names for a new or existing product to determine which best resonates with consumers on key metrics of naming success.
When launching a new product, you are always looking to gain the maximum amount of profit - but how can you be sure that you are choosing the right set of features that balance consumer interest with profitability?
Quest can help you determine what features to include in your product – and which not to – so that consumers are happy and willing to pay and you don’t dilute your profit margin.
offers the ability to create the ultimate combination of product features that maximize sales, revenue, and ultimately profit.
Are you ready for a real view of how your target audience uses and reacts to your new product?
To obtain the richest insight, it is crucial to understand how your consumers are using and feeling about your product in their natural environment on their terms.
Quest’s In-Home-Usage-Test (IHUT) tool designed not only to explore the quantitative metrics of satisfaction, usage, and purchase/re-usage intent, but also to provide an unbiased, consumer-generated view of the product in its authentic target environment. See your product through your target audience’s eyes, and hear actual consumer commentary for a human perspective that adds depth to the data.