All of our quantitative proprietary tools along with our benchmarks and success criteria are included with Insights365 Program.
included studies & Methodologies
Package Testing
path-to-purchase / journey mapping
Pricing Research
Pulse / Wave Brand & Advertising Tracking
Naming Research
shelf-space optimization
Advertising / Creative Testing
Attitude & Usage / Habits and Practices
Brand health / equity
Brand Positioning
Concept Testing
Customer satisfaction
Customer Segmentation
innovation white space identification
